How a project runs

The five steps

1. 1

   Step 1: Understand

   We start with the business, not the website: how you sell, who buys, which systems you run and what has to keep working.

   What happens

   A conversation about the business: what you sell, who buys it, how leads and orders move today, and which tools you already use.

   What you get

   A clear picture of what to fix first, and a straight answer if the website is not the real problem.

2. 2

   Step 2: Scope

   We write down what the project covers: pages, content, systems, connections, who owns what, and how we will judge the result. The scope is written for your business, not pulled from a package.

   What happens

   The project goes in writing: pages and content, systems and connections, who owns which accounts, what launch looks like, and the price.

   What you get

   A written scope and price for your business, not a package.

3. 3

   Step 3: Design and build

   We design and build with your real content and product data. You review it as it takes shape instead of seeing it all at the end.

   What happens

   Design and development happen with your real content, photos and product data. You see the site as it takes shape and give feedback along the way.

   What you get

   Previews you can open on your own phone and computer before anything goes live.

4. 4

   Step 4: Test and launch

   Before launch we test on phones and computers and check accessibility, forms and links. It goes live after you approve it.

   What happens

   The site is checked on phones and computers, with keyboard access, forms, links, speed and search settings. It goes live when you approve it.

   What you get

   A launch you signed off on, with redirects from old pages where they are needed.

5. 5

   Step 5: Improve

   With a care plan, the site stays updated and monitored, and it keeps improving as you learn what customers use.

   What happens

   With a care plan, the site stays updated, backed up and monitored. Content changes get made, and the site keeps improving as you learn what customers use.

   What you get

   Someone who answers for the site after launch.